Articles
16 Skills Comms Pros Need to Support Leaders in a Post-Pandemic World
Forbes Communications Council members share skills comms pros need to support leaders in a post-pandemic world. PHOTOS COURTESY OF THE INDIVIDUAL MEMBERS. Read original article on Forbes C-suite leaders lean on communications teams every day to ensure that their...
How to Draw Customers Back Into Stores Using Digital Marketing Methods
Forbes Communications Council members share digital marketing tactics that can draw customers back into stores. PHOTOS COURTESY OF THE INDIVIDUAL MEMBERS. Read original article on Forbes Retail sales in physical stores have been on the decline for some time. Since...
How to Get Attendees to Actually Log On for a Virtual Event
Forbes Communications Council members share ways to get attendees to actually log on for virtual events. PHOTOS COURTESY OF THE INDIVIDUAL MEMBERS. Read original article on Forbes Getting people excited to attend a branded event in person is one thing, but creating...
How Rapid Grocery Delivery Companies can Automate their Operations
GETTY Read original article on Forbes Uber launched in 2011. And a new form of transportation was also launched: ride-hailing. Ride-hailing allows customers to use an app to request a car at a customer’s location that will then deliver them to wherever they want to go...
How Grocery Retailers Can Leverage Micro-Fulfillment to Streamline their Operations
GETTY Read original article on Forbes The $1.04 trillion-plus grocery industry is projected to continue growing, and investments from venture capital firms, Wall Street banks and private investors are supercharging innovation. In particular, micro-fulfillment centers...
Should Grocery Retailers Offer On-Demand Delivery?
GETTY Read original article on Forbes Prior to the pandemic, online grocery shopping accounted for just 5% of all grocery sales in 2019, according to data from Mercator Advisory Group. As of February 2021, online grocery shopping had increased 230% from pre-pandemic...
12 Clever Ways for Marketers to Leverage YouTube
Forbes Communications Council members discuss the best ways for marketers to leverage YouTube. PHOTOS COURTESY OF THE INDIVIDUAL MEMBERS. Read original article on Forbes As the rise and subsequent decline in the use of Snapchat illustrates, social media platforms can...
12 Ways the Rise of Automated Delivery Impacted Business During the Pandemic
Forbes Communications Council members share the various ways automated delivery has impacted their industry during the pandemic. PHOTOS COURTESY OF THE INDIVIDUAL MEMBERS. Read original article on Forbes 1. Better Personalized Messaging In engaging with customers and...
How Retailers Can Get Started with Micro-Fulfillment as a Solution (MaaS)
GETTY Read original article on Forbes Surging e-commerce sales appear to be accelerating demand for logistics automation as retailers adjust their business models to adapt to changing economic conditions and consumer behavior. One of the industries that has been most...
12 of the Best Ways to Craft a Quality Branded Tweet
Forbes Communications Council members offer advice for crafting the most effective branded tweets. PHOTOS COURTESY OF THE INDIVIDUAL MEMBERS. Read original article on Forbes Social media is one of the most effective ways for a business to communicate with its fans....